Booher BanterBusiness Communication Consultant

I just returned from speaking at the Society of Human Resource Management (SHRM) 60th Annual Conference and Exposition in Chicago. SHRM is the largest human resource management association in the world, and this year over 13,000 attended the conference! 

On the way to my mega-session, “10 Communication Strategies Every Leader Needs to Know,” I grabbed a copy of the SHRM Conference Daily. As fortune would have it, the newspaper reported the results of SHRM’s annual survey of employee satisfaction.  Guess what ranked number five on the list of reasons employees say they’re satisfied with their job?

You guessed it—open communication with their senior executives.

Communication makes the “top five” in many lists today:

• The most important ingredient in happy marriages.
• The most essential element in raising well-adjusted teens.
• The most vital skill in job-interviewing success.
• The greatest problem voiced by political parties in gaining support for their candidate.
• The most critical component of great customer service.
• The biggest challenge leaders experience in times of change and upheaval.
• The most frequent reason top talent joins a new team.
• The most frequent complaint employees cite as their reason for leaving an organization.

Communication may be the most important asset on your balance sheet. Nothing gets done until someone communicates an idea, a need, a problem, or a solution and then fosters open communication to develop a strategy and execute a plan.

Whether it’s writing or speaking, how well we communicate dictates how well we do business.

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