More Than "Just the Facts"
When asked to write a report, you might be tempted to simply present the facts, thinking, “But nobody asked me to make a recommendation; they just asked me to answer a question.”
Think again. In most such cases, the reason someone has asked the question is that you’re the expert—the go-to person with the appropriate expertise. They don’t want “just the facts, thank you, ma’am.” They want your expert opinion.
When you go to see a medical doctor, do you expect an opinion along with your lab reports and X-rays? When you talk to your financial advisor, do you want only a report on the effective yields of your portfolio or would you like the firm’s opinions about various investment options?
Whether you’re walking into the boardroom or writing a report, state a viewpoint or offer a recommendation. Consider that a key value you contribute.
In his June 25 column in The Investor’s Business Daily, Cord Cooper helps the executive who “finds it hard putting thoughts on paper.”
Click here to read the story.
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